Consumer Additions is partnering with a fine wine business that has created a member-only platform that caters for fine wine lovers, enthusiasts, and collectors all over the world. They aim to provide a tailored and professional experience for their selected members, allowing them to construct and manage their fine wine collection using an app with the assistance of a dedicated advisor.
We are looking for a digital marketing expert to help them create and manage their online presence and work closely with the sales team to develop the digital marketing strategy.
Through a digital marketing strategy, the candidate should be accustomed to working with a highly motivated team to increase sales and meet the company's objectives.
- To establish a full digital marketing strategy, working alongside the senior leaders of the business.
- Build email campaigns to the existing database, being instrumental in keeping regular communication with the members.
- Take charge of paid and unpaid social media campaigns, coming up with new and exciting content.
- Overseeing all PR and develop strategic media partnerships with third parties.
You will have:
- Strong digital marketing experience, ideally with prior experience of working in a start-up environment
- Graphic design expertise is a plus.
- Knowledge of the fine wine/luxury sectors and their audience.
- Ability to lead presentations and to communicate with a wide variety of people
- Proven record of successfully implementing a digital marketing strategy.
- Experience with SEO and keeping abreast with industry developments and changes.